Historically the biggest challenge facing demand generation practitioners has been maintaining the integrity of their CRM and net new third-party contacts. A growing focus on account-based approaches has also put a microscope on contact data quality.
Key B2B Demand Generation and Data Quality Trends with Brian Hession, VP of Data Quality and Innovation at TechTarget
In this episode, Brian Hession, VP of Data Quality and Innovation at TechTarget discusses key Demand Gen and Data Quality trends that will disrupt the B2B Marketplace.
Oceanos services are now part of TechTarget.
Oceanos joins D&B, DiscoverOrg, and Acxiom as new providers within the Openprise Data Marketplace.
Brian Hession to present at upcoming AMA Boston’s Marketing Mingle. Register Today!
The Oceanos GDPR Contact Data Screen now includes primary, outermost and overseas territories associated with EU countries.
G2 Crowd charts Oceanos in the lead spot for lead mining.
Engagio recognizes Brian Hession as MOPs leading consultant. Click here to see the full list.
New data point to improve technology audience segmentation and persona mapping.